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Platform Pricing
Straightforward pricing. No surprises.
EG Stoltzfus went from a 2% ICP match to 20%, and sold 4 homes directly attributed to Audience Town insights.
The Platform
Pick what you need. Add more when you're ready.
Foundation
Included in every plan
Know who's shopping your communities. Foundation gives you the consumer intelligence to understand your buyers - who they are and what they're looking for - so your marketing works better.
Attribution
Marketing suite bundle
See which marketing actually drives home sales. Attribution connects your spend to your results, so you can prove what's working and put more behind it.
Community Assessment
Includes VIP access to Market Explorer
Benchmark your communities against the market. Understand how your pricing, pace, and positioning stack up, and reveal where your biggest opportunities are.
Included In Every Plan
Powerful enough to change how you work. Simple enough to fit into it.
Real support from day one
Every plan comes with a dedicated customer success manager. Not a ticket queue. Not a chatbot. A real person who knows your communities and your goals.
Setup for you
White glove onboarding means we do the heavy lifting. You show up, we handle the rest. Initial setup takes under 7 minutes with no technical lift required. Most clients get actionable improvements in a month.
Unlimited users
We're built for busy teams, and are easy to use and easy to share.
60 days on us
Try the platform free for 60 days. See what it can do for your communities before you commit to anything. Billing starts at month three.
Testimonials
Home builder marketers love it. Their bosses do, too.
K. Hovnanian Homes is a data-driven organization, and Audience Town’s analytics provides my team with deeper consumer intelligence than any standard tools we’ve come across.
Using Audience Town’s reporting allows my team to better communicate and market to their regional customers with more informed decision-making.
Ryan Clune
VP of Digital Marketing, K. Hovnanian Homes
Many of our clients are looking for deeper insights, and Audience Town’s platform allows me to meet, and exceed, these needs.
It’s also a great tool for persona building, which we use to drive our marketing strategy.
Chris Ochs
VP of Marketing, Graphic Language
At Bokka, we believe marketing strategies need to be grounded in data, not hunches. Audience Town is a must-have for us for this reason.
Paula Hugget
Partner & VP of Client Services, Bokka Group
FAQ
Good questions
Is there really a free trial?
Yes. Every new client can start with a 60-day free trial. You get full access to the platform, your dedicated customer success manager, and white glove onboarding, before you pay a thing. Billing starts at month three.
What's the commitment after the trial?
All plans are 12-month contracts. We ask for the commitment because it takes time to see the full picture, and the impact of your insights.
What if I'm not sure which products I need?
Start with Foundation. It's included with every plan and gives you a strong foundation to work from. Your CSM will help you figure out what makes sense for your goals.
What about advertising? Can you help with that too?
Yes. Direct mail and audience targeting are available as add-ons, launched directly from the platform. We also offer digital ads across a wide range of formats, from streaming television to geofencing. They're billed separately when you use them, not as part of your subscription.