Keep up with your real estate audience.

...but when they’re tied to an “open house” sign, balloons remind us of why we started Audience Town. Put simply, the journey to find a new home doesn’t start at the threshold of an open house.

The home journey is a long and emotional road that often begins with big life changes like a new job, a wedding, a new baby, a retirement, and more. And with every step someone takes toward that new home, they throw off data signals that businesses could be using, but aren’t.

Instead, real estate companies are plunging millions of dollars into advertising, strategy, fancy websites, listing platforms, paid search, and, yes, balloons. Meanwhile, consumer brands are relying on stale data like change-of-address forms. We knew we could do better.

So, we built Audience Town, the only consumer analytics platform for Real Estate. We give you the whole story, with insights about your customers powerful enough to transform your whole business - because everybody moves. You just need to know when.”