Plan to Win: 2025 Home Builder Strategy Forum

Planning season is here for builders. That means finalizing budgets, refining strategies, and preparing to win in 2026. But this year, market uncertainty is high. Interest rates, buyer demand, and shifting economic trends have many leaders asking the same question: how can we plan with confidence?‍

That’s why we created Plan to Win: 2025 Home Builder Strategy Forum, a first-of-its-kind digital forum built by builders, for builders.

This interactive, non-promotional event is designed to help you plan smarter, perform stronger, and hit your 2026 goals with clarity and confidence. Plus, it's totally off-the-record so you can share your experiences and ask questions with candor.

What to Expect

No pitches. No demos. Not recorded.

Plan to Win is a candid, off-the-record conversation where builders can share openly and learn from industry peers and experts.

You’ll hear from top voices in housing and marketing on the trends that will shape 2026, plus join interactive sessions where you can ask questions and get real answers.

Featured Sessions

2026 Economic Outlook

Skylar Olsen, Former Zillow Chief Economist

Get a clear-eyed view of the housing market’s future. Skylar will break down what’s next for mortgage rates, buyer demand, and economic forces shaping new construction.

Marketing Office Hours

Sarah Titus (Eastbrook Homes), Melissa Cervin (Lombardo Homes), Beth Russell (Do You Convert)

An open Q&A with leading marketers. Bring your questions on budgeting, campaign performance, and how to prove ROI when every dollar matters.

Executive Roundtable

Home builder executives from Maronda Homes share how they’re setting the tone for 2026:

• Approaching budgets in a tighter market
• Identifying risks and opportunities
• Aligning teams around a confident strategy

Why You Should Join

• Exclusive, peer-to-peer access: Connect with builders and marketing leaders facing the same challenges you are.
• Actionable insights: Walk away with data and strategies you can put to work immediately in your 2026 planning.
• Real conversation: This forum is designed to be interactive and off the record, so you’ll hear what leaders are really thinking.

Save Your Spot

Space is limited to keep the conversation focused and interactive.

👉 Register now to secure your seat.

Plan smarter. Perform stronger. Win 2026.

Join us on September 11 and give your team the clarity and confidence to make 2026 your strongest year yet.