---
title: Improve Homebuilder Marketing | New Consumer Insights by Audience Town
description: Discover new consumer insights to enhance homebuilder marketing strategies from Audience Town's presentation at IBS 2024. Learn how top home builders leverage data for success. Download now!
image: https://www.audiencetown.com/hubfs/Screen%20Shot%202023-12-06%20at%203.59.08%20PM.png
---

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##### FREE DOWNLOAD

## Improve Your Homebuilder Marketing with New Consumer Insights!

Audience Town presented new consumer insights to improve homebuilder marketing strategies at the IBS 2024 conference. And now, you can gain the insights, too! You'll learn:

- **How different real estate market characteristics can drive marketing strategy** and decision-making.
- The **two major challenges facing real estate marketers **today that are probably limiting your ability to be successful.
- **How the top 100 home builders are leveraging data** to make better decisions and close more transactions (and you can, too.)

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![Screenshot 2024-03-18 at 11.53.34 AM](https://www.audiencetown.com/hs-fs/hubfs/Screenshot%202024-03-18%20at%2011.53.34%20AM.png?width=1894&height=1062&name=Screenshot%202024-03-18%20at%2011.53.34%20AM.png "Screenshot 2024-03-18 at 11.53.34 AM")

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Audience Town, 2023